you've got the beans, now how to make the best brew.
buy freshly roasted beans - Lions Bay Coffee, of course!
store your beans properly - a cool, dry place in an airtight container. NOT the fridge or the freezer.
coffee should be used 3-4 weeks after roasting for optimal flavour, and within 7-14 days of opening the sealed package. your coffee comes in state-of-the-art packaging. use this to your advantage to help keep your coffee fresh.
size matters. ensure your grind is the right consistency for your brewing method. if you don't have a good grinder at home don't be shy. take your beans to your local barista. just be sure to let them know your preferred brewing method.
keep your equipment clean.
filter your water. this has a huge impact on flavour.
ensure your water temperature is appropriate for your method, your grind and the roast you are using.